Monday, December 17, 2018
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Welcome to the NABI Blog. Our Blog is intended to inform, explain, clarify and raise awareness on current business topics and issues. Do you have a story you would like to share on our blog or be featured in our newsletter? Simply send an email and tell us what you want us to know. We want to hear about your success stories.

Top 3 Things we Learned at #AWEDay Chelsey Tattrie

On Tuesday, February 20 we attended Alberta Women Entrepreneurs Learning Day - or for you social media maven’s #AWEDay. We had the chance to connect with some of Alberta’s incredible women entrepreneurs as well as our service provider partners and, well… learn. Here are the top three things we took away:

1.  Jenifer Horvath taught us to block out time in your schedule when you do your best work to do your hardest tasks of your day.

2. At Dealing with Difficult Personalities, Julianna Cantwell taught us that good marketing hits all the personality types used by the Disc Model of Human Behaviour.

*FOOD FOR THOUGHT: She also told us that just because someone doesn’t think like you it doesn’t mean their a difficult person.

3. We learned during the Panel Discussion: Building a Successful Relationship with Investors and Funders that when you are trying to pitch for funding use storytelling and authenticity to your advantage!

BONUS: 4. Stephanie Woods shared with us that you must align your content strategy with your business goals to effectively communicate your brand! She also broke down type of content into branded and non-branded. Also, she shared that people use to see 2,000 ads a day on social but now they see 5,000 ads a day. Which is just another testament that GOOD content is essential.



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